With Microsoft’s “Big Success” today as reported bySAI, I feel I need to reemphasize a point.
Someone, somewhere, sometime, needs to sell something to an actual customer.
Microsoft’s “big ad deal,” is a “seven figure” sale in various digital media for a television show on the Discovery Channel. As in, it’s ads for something that someone is hoping to sell ads on. You also have to look no further than the majority of ads on MySpace to see the fallacy. How many of the display spaces are for sites advertising free smileys? While I’m not saying that those smileys aren’t extremely awesome and adding value to our economy, they’re free, so the host must be trying to ramp up their pageviews to sell some advertising.
But to who?
The first bubble was about people trying to sell stuff on the Internet, and that didn’t work out so well. So everyone decided, “well, since we can’t sell anything, maybe we can sell advertising to people trying to sell stuff.” That “stuff” seems to be other people trying to sell advertising.
Do you see how this can’t last?
check this out…
this is mine…